Your optimization journey begins with the integration of our testing platform and code snippets. We establish a framework for data integrity and visibility to set the stage for our optimization efforts.

After the framework is set we move to research and strategy. Qualitative and quantitative data is reviewed by your dedicated strategist who will review your website and outline priorities.

Our design and engineering teams work to bring concepts to life. We create and implement new designs within our testing platform and create customized reporting to monitor performance. Experiments are launched and learning begins.

Winning experiments are delivered to 100% of traffic and code is passed to your team for implementation. This provides you with a greater degree of control of your website brand presentation and lessens the need for internal IT effort.

We deliver and communicate results to C level executives and beyond. We continuously monitor the KPI’s of the optimization program while facilitating collective learning among our brand partners.